When you hear the word “entrepreneur”, what comes to mind is someone working to make a device or creating a service to fulfill a particular business need.Are social influencers the same as an entrepreneur? Some people don’t believe so. Well take a closer look.PLUS....ever wonder why people make the decisions that they do? Decades of research in behavioral science has come up with some interesting answers. Our guest has researched that topic he will share his discoveries to help companies understand consumers and employees better. Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.