Join with leading experts from across the industry to look at how they use social media to great effect with regards to informing content, increasing reach, engaging and interacting with audiences, and building loyalty before, during and after broadcast. The panel are Barry Pilling, founding partner at social production company Telegraph Hill, Stephen Saul, social media producer, Talkback Thames, Dan Biddle, editorial lead, TV & iPlayer social media at BBC. In the chair is Sara Brailsford, director of content at Atomized Media.